The WordPress Business Magazine Theme is a professional quality, premium magazine style theme designed for effective & profitable marketing on content that includes copy, video & photos. I was originally designed to help professional bloggers, reporters, journalists, freelancers & online marketers bring the best of their content to the readers.
Innovative customers however have found newer ways to implement this Business Magazine Theme to grow their business & customer loyalty.
Jerry Hooper downloaded this theme, and after toying with it for weeks, decided to use it for his online aquarium business. Jerry loves marine life & runs a profitable business selling aquarium fishes & other marine pets.
This is what Jerry has to say about adopting the WordPress Business Magazine Theme:
“Although this was designed for ‘Journalists & Freelancers’, I thought I could use it well to show photos of marine pets. One of the main problems with my customers, most of whom are kids & teens, is that they do not know the best ways to take care of their new pet, resulting is early loss of their pet’s lives.”
Jerry says, “To help kids learn the easy tips on how to feed fishes, how to clean aquarium without spilling the tank, I decided to show videos that I made in my own shop. The responses were almost immediate!”
Today, after about 6 months of setting up the new WordPress Theme, Jerry has his customers asking for more tips in videos. He also ran a web competition among his teen customers on the best marine pet photo (he gave away $100 to the winner!).
When we created the Business Magazine Theme, we had bloggers & content publishers in mind. Thanks to people like Jerry, and a little help from our creative team, we now have a very innovative use of our theme.